Media Relations:
Lisa Lanspery
(203) 585-6143
Lisa.Lanspery@syf.com
Press Release
11/14/2019
Norwegian Air Launches its First-Ever Co-Branded Credit Card in the U.S.
NEW YORK, NY and STAMFORD, CONN. (NOVEMBER 5, 2019)– Norwegian Air’s award-winning loyalty program, Norwegian Reward, has launched its first-ever co-branded credit card in the U.S. through a strategic partnership with Synchrony, a premier consumer financial services company, and Mastercard, to provide a powerful and robust program for its members. With no annual fee, the new card is now available on NorwegianReward.com.
Press Release
04/07/2022
Synchrony Joins the Worker Financial Wellness Initiative
Synchrony today announced it has joined the Worker Financial Wellness Initiative.
Press Release
03/05/2020
2016 Synchrony Financial Sixth Annual Digital Study
No longer just a trend or tool for younger generations, digital shopping has become a way of life, with nearly 70% of consumers surveyed using mobile technology for shopping-related tasks. This dramatic increase in digital shopping behavior signals a main
Video
01/24/2020
Payment Security at Your Fingertips
In the next five years, retailers can expect wider adoption of facial recognition and finger-print scanning in payments. Why? Bio-authentication offers stronger payment security than a typical password.
WhitePaper
11/04/2015
In-Store Shopper Segmentation Study
In the last five years, the retail industry has been primarily focused on driving digital growth.
WhitePaper
10/28/2015
Segmentation Strategies for Retailers
Leverage customer insights to drive profitable growth
WhitePaper
09/24/2015
The Retail Customer Experience
When it comes to shopping behavior, price is always a key motivator.
WhitePaper
08/10/2017
Machine Learning for Retailers
Driving Results with Artificial Intelligence Tools
WhitePaper
01/25/2017
The Essential Guide to Technology in Retail
Developments and insights in retail and payments technology
WhitePaper
09/15/2016
The Affluent Household: A Segment on the Rise
Insights on this key, fast growing consumer segment
WhitePaper
08/16/2016
Brick and Mortar Reborn
Brick-and-Mortar Reborn: The Future of Retail in the Era of Urbanization
WhitePaper
06/20/2016
Data Visualization
Translating data into actionable insights for retailers
WhitePaper
05/05/2016
Taming Big Data
Using the partnership of IT and Marketing Analytics to maximize marketing impact
WhitePaper
10/20/2016
Driving Shopper Engagement through Digital Technology
The sixth annual Synchrony Financial Digital Study
WhitePaper
08/19/2015
Balancing Multi-Generational Retail Strategies
Millennials, Boomers and the changing retail landscape
WhitePaper
01/02/2018
Defining Loyalty for Your Brand
Loyalty is the result of timely and relevant engagement with consumers that drives them to become advocates for a brand and to consciously select one brand over another.
Article
10/22/2019
Synchrony and DICK’S Sporting Goods
STAMFORD, Conn., October 22, 2019 – Synchrony (NYSE: SYF), a premier consumer financial services company, today announced it has signed a multi-year extension with DICK’S Sporting Goods (NYSE: DKS)...
Article
11/27/2019
Tile Teaser Heading - 6 Ways to Keep Your Digital Savings and Spending Safe
As Americans spend more and more time online, their money is following them onto the web. Money now lives on shopping websites, in online bank accounts and in payment apps. But just how much money are we talking about?
Article
11/13/2020
How to Boost Long-Term Loyalty as Consumer Habits Shift
Customers expect rewards, points and discounts. Brands that can offer more, will benefit with increased customer interactions. Our experts weigh in.
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